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The young Manilow honed his skills on Madison Avenue, penning brilliant jingles that continue to be used today. He also sang jingles for Kentucky Fried Chicken, Dr. Pepper, Pepsi and McDonald’s. Manilow won two Clio Awards in 1976 for his work for Tab and Band-Aid, and in 2009 the advertising industry granted him a Clio Honorary Award for his life's work in the field. He contributed to McD's "You deserve a break today," and many more.