Hiru TV and Hiru FM-led Asia Broadcasting Corporation, which is constantly respected and admired by millions of viewers and listeners across this country, received yet another distinguished international recognition. Accordingly, we were honoured with the International Broadcasting Leadership Award at the Iconic Awards 2026, held this evening in Bangkok, Thailand, an honour that stands as one of the most significant in the broadcasting world.

 

This achievement is the latest in a remarkable period of international acknowledgement for Asia Broadcasting Corporation. The Iconic Awards programme, which recognises outstanding leadership and excellence across the broadcasting industry at a global level, has this year bestowed its International Broadcasting Leadership Award upon us, recognising the strength, consistency, and vision that have defined Asia Broadcasting Corporation throughout nearly three decades of service to Sri Lankan audiences.

 

Asia Broadcasting Corporation has built what is widely regarded as the most complete media operation in South Asia. Since our founding in 1998, every channel under our umbrella has earned and held the number-one position in its respective market, a distinction that has few parallels in the region. Over the past ten years, the Hiru Media Network has been the most watched television and most listened-to radio network in the country, and has swept virtually every major category at Sri Lanka's popular awards year after year, a record of consistent public recognition that speaks to the depth of the connection our audiences have with our content.

 

We serve Sinhala, Tamil, and English-speaking audiences with content spanning news, entertainment, music, and current affairs, making Asia Broadcasting Corporation a fixture of daily life across the island for a generation.

 

The International Broadcasting Leadership Award is distinct in that it recognises not a single broadcast, programme, or technological innovation, but the sustained leadership of an organisation across all dimensions of the industry. It is in this spirit that we receive this honour, as a reflection of the trust placed in us by our audiences, and as a reaffirmation of our responsibility to continue serving them with the quality and integrity they deserve.