Dress the message.

The clothes you wear and the way you groom yourself will change the way other people hear what you say. It will subconsciously tell them if you’re like them or if you’re different. It will determine whether they listen or ignore. Trust or distrust.

If you’re attractive, your life will be easier. So dress up!

Society has conditioned us to subconsciously perceive attractive people differently (and more favorably).

For example:

Studies show that… attractive people are perceived as more sociable, happier and more successful than unattractive people. Attractive people, particularly men, are perceived as more competent than unattractive people, and that attractive people are perceived as more trustworthy than unattractive people.